Sally CollingsNov 13The Rise of Expert Practitioners in PublishingAs 2024 wraps up, there's a trend popping up in the nonfiction book market. Publishers are on the lookout for what I like to call "expert...
Sally CollingsOct 7What’s the easiest way to write a bestseller? (It’s a trick question.)Recently, a rising academic reached out to me about collaborating on her book proposal. She is well credentialed, articulate, and driven,...
Sally CollingsSep 6What Ghostwriting Looks Like. Sometimes.Let me tell you about a doctor (I’ll call him Scott, because that’s his name) who suffered at the hands of the medical system, leading to...