4 Ways a Book Will Make Your Business Stronger

4 Ways a Book Will Make Your Business Stronger

The most unexpected growth strategy you will read about this week. Many organizations set out to create a book about their history because it will boost their brand in the marketplace. It can frankly be a way of stroking the ego, too. But a considered, well-crafted...

5 qualities of the perfect client

One of the questions I get asked most is, “how can I find the best ghostwriter [or co-writer] for me?” An excellent question, and one that I will address in a future post. But what about you – are you ready to launch into the writing process? Have you got all your...
A community of ghosts

A community of ghosts

The writer’s life can be a little lonely at times. There’s an up side, though, as my fellow ghostwriter John Kador describes in his latest blog post. John and I are both members of a “community of ghostwriters”, and that cuts through the...
That’s what I said, but it’s not what I meant

That’s what I said, but it’s not what I meant

Sometimes the words that come out of my mouth don’t exactly match the meaning I had in mind. Pretty often, if I’m honest. When you see a literal, accurate transcription of what someone said, it can be surprising how little sense it makes. Even when it is said by an...
Are you the perfect client?

Are you the perfect client?

One of the questions I get asked most is, “how can I find the best ghostwriter for me?” An excellent question, and one that I addressed in a previous post here. But what about you – are you ready to launch into the writing process? Have you got all your ducks in a...