4 Ways a Book Will Make Your Business Stronger

4 Ways a Book Will Make Your Business Stronger

The most unexpected growth strategy you will read about this week. Many organizations set out to create a book about their history because it will boost their brand in the marketplace. It can frankly be a way of stroking the ego, too. But a considered, well-crafted...

Is it time to call in the book experts?

If you have seen their “angry beaver” TV commercials, you will know what the Duluth Trading Company is all about: tough, durable gear presented with humor. Everything they produce solves a problem. One of my favorites is their Armachillo range of clothing, which has...
A community of ghosts

A community of ghosts

The writer’s life can be a little lonely at times. There’s an up side, though, as my fellow ghostwriter John Kador describes in his latest blog post. John and I are both members of a “community of ghostwriters”, and that cuts through the...
That’s what I said, but it’s not what I meant

That’s what I said, but it’s not what I meant

Sometimes the words that come out of my mouth don’t exactly match the meaning I had in mind. Pretty often, if I’m honest. When you see a literal, accurate transcription of what someone said, it can be surprising how little sense it makes. Even when it is said by an...
Taking Grammarly for a test drive

Taking Grammarly for a test drive

Some days I need a pedantic friend with a touch of obsessive behavior to read through my work. Most times I don’t have one to hand, though, and that’s where a program like Grammarly can come in handy. This week I took it for a spin to see whether it would be a useful...